Our Kia dealerships are all undergoing significant development to bring the new Kia Global Store Concept to the UK and Allen Motor Group.
These renovations represent a significant investment & aim to connect customers with Kia beyond just the products by encompassing all elements of their experience by creating a space dedicated to delivering a truly transformative encounter.
Once development is complete, the Kia Store spaces will give the impression of being divided into two distinct areas. This is because each Kia Store consists of a display zone and a customer zone, with each boasting a unique spatial theme and color palette.
At the junction of these seemingly contrasting areas, a striking crimson loop traverses the entire store. This loop serves as a unifying element, symbolizing the vibrant energy that both connects and sets apart the two spaces.
The customer zone gives off an impression nothing like a traditional dealership. With the wood tone radiating an earthy cosiness, it comes across more as a salon or living room, offering the kind of relaxation that makes everyone feel at home.
In contrast, the display zone is infused with a futuristic tone. The achromatic colour theme, metallic surfaces and reflections aim to cut out the distractions & allow customers to fully focus on the vehicles on display.
The display zones also contain an area allowing customers to sit & appreciate the vehicular tableau from a distance, almost like enjoying art at a gallery.
Kia Southend is due to be the first Kia Store in the group opening its doors on 28th August, with Kia Bath to be completed next on 11th September. Our sites at Bletchley, Milton Keynes, Brentwood & Solihull will all follow later this year.
Check out the gallery below to see concept images of what the finished Kia Stores will look like, as well as pictures of the developments currently underway!