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Treat Yourself!

Helping you upgrade your car to a new Ford.

Whether you're interested in the award-winning Puma with its bold styling or the beautifully designed and remarkably efficient Kuga SUV, our sales team is available in-store or online to help you find out more.

We have two great promotions across our range of cars.

Until 31st December 2021, you can finance selected new Ford Cars on Ford Options with 0% APR*. In addition, you may also be eligible for a £1,000 Upgrade Saving subject to the criteria below~.

Just contact your local Allen Ford, Essex Ford or SMC Ford dealer and one of our representatives will be in touch to help you make your choices.

Contact us today to find out more!

Available for new vehicles contracted by 31/12/21 and registered by 31/03/22.

Retail only. Finance is subject to status. Freepost Ford Credit. Certain business types are excluded from Ford Options.

*Excludes Fiesta ST, EcoSport, Puma ST, Focus Style, Focus ST, Mustang, and Mustang Mach-E. Puma (excluding ST) is only available at 0% for 2-year Ford Options.

~£1,000 Upgrade Saving off a selected new Ford Car. You do not need to part exchange your vehicle. Your current vehicle must be [1] a Ford vehicle that’s over 4 years old from the date of first registration or [2] a non-Ford vehicle of any age which you must have owned for a minimum of 4 months or [3] a used Ford vehicle which you must have owned for a minimum of 4 months. Eligible retail customers only. Excludes Privilege, D-Plan, and Ambassador programmes. Excludes all Style, Trend, Zetec, and Zetec Edition derivatives; Kuga Titanium PHEV; Transit Custom Nugget, and Mustang Mach-E.

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Value My Vehicle When selling or part-exchanging your car, it is essential to know what your vehicle is worth in order to get the best price.
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